PRIVACY POLICY
Last updated July 20, 2024
1. Introduction
Sunset Room Hollywood (“Sunset Room”, “Company”, “we”, “our”, or “us”) operates the website SunsetRoomHollywood.com (“Site”, “Website”) and provides the content (including email and electronic communications) and services (collectively “Services”) offered on or through the Site.
This Privacy Policy explains how we collect, use, share, and protect information about users of the Site, and the choices users have about how we collect and use certain information about them. By accessing and using the Site, you agree to our collection and use of your information in the manner described in this Policy. If you disagree with the terms of this Policy, you should not use the Site.
We may also post other privacy policies or statements on our Website or Services where applicable. To the extent those other privacy policies or statements conflict with this Privacy Policy, this Privacy Policy shall control to the extent of the conflict with regard to the Services.
- Capitalized terms not defined herein shall have meanings defined in our Terms and Conditions (“terms of use”).
2. Information We Collect
We collect your Personal Information when you provide it to us while visiting the Site, such as when you create an account, purchase our products, enter a sweepstakes, contest or promotion, sign up for our mailing list, post comments on the Site’s blog space, request information or otherwise interact with this Website.
The Personal Information we collect is used to: (i) respond to your requests and inquiries; (ii) process your transactions for administrative purposes, such as order fulfillment and conducting contests, sweepstakes or promotions and awarding prizes; (iii) provide customer service and resolve any complaints; (iv) improve the Website, any services provided through the Website and resolve any related technical problems; (v) keep track of your activities on the Website, statistically analyze Website usage and improve our marketing and promotional efforts; (vi) communicate with you regarding certain products, services or promotions offered by us or our Partners, provided that you have not already opted-out of receiving such communications in the manner described below; (vii) cross reference with other Personal Information that we have acquired about you or may acquire about you though our other sources; (viii) ensure compliance with the Privacy Policy, Terms of Use and any applicable laws and regulations and (ix) contact you regarding your use of the Website or changes to the Privacy Policy or Terms of Use.
Website Usage Information is tracked and gathered when you visit the Website and your web browser or software communicates certain information to the Website. We use this information to generate statistics about visitors to the Website, detect broad demographic trends, enhance the Website’s security, provide content tailored to your interests and to otherwise enhance your experience on the Website.
3. How We Use Your Information
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
- To allow us to better service you in responding to your customer service requests.
- To administer a contest, promotion, survey or other site feature.
- To follow up with them after correspondence (live chat, email or phone inquiries)
Do we use ‘cookies’?
Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.
We use cookies to:
Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since every browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.
If you turn cookies off, Some of the features that make your site experience more efficient may not function properly. It won’t affect the user’s experience that makes your site experience more efficient and may not function properly.
Third-party disclosure
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Third-party links
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites. We also recommend that you review external website terms before providing any personal information to them.
Google
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
We have not enabled Google AdSense on our site but we may do so in the future.
California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at: https://consumercal.org/about-cfc/cfc-education-foundation/california-online-privacy-protection-act-caloppa-3/
According to CalOPPA, we agree to the following:
• Users can visit our site anonymously.
• Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
• Our Privacy Policy link includes the word ‘Privacy’ and can easily be found on the page specified above.
• You will be notified of any Privacy Policy changes: • On our Privacy Policy Page
• Can change your personal information: • By sending us an email
6. Managing And Deleting Your Information
* If you are a resident of California, please see our Notice to California Residents section below.
Your Right To Access and Manage Your Information
You have the right to access, review, correct, or update the information you provide to us as part of your registration for a User Account with our Websites or Services.
You can exercise this right and manage your own information by updating your User Account directly or by submitting a data request to us pursuant to our Data Requests section below. You are responsible for the information you provide to us, and you should maintain the accuracy of the personal information in your User Account so that we can best provide products and services to you.
You may also be able to disallow our use of certain location data through your device or browser settings, for example, by disabling “Location Services” for the Sunset Room application in iOS privacy settings. Please note, however, that disabling Location Services may adversely impact your experience with the functionality of our Websites or Services, and enabling such services may be necessary in some cases to allow certain transactions.
Your Right To Delete Your Information
You have the right to delete certain personal information you provide to us as part of your registration for a User Account with our Websites or Services, or that you submit through our Websites or Services. Keep in mind, we need this information to provide account management and access, and if you choose to delete information, you may not be able to take advantage of certain features of our Websites and Services. Should you choose to delete information, you can exercise this right by submitting a data request to us pursuant to our Data Requests section below. We will never discriminate against you should you choose to exercise these rights.
In some circumstances, we may retain information about you for legitimate business or legal purposes, or for any purposes authorized under this Privacy Policy unless prohibited by law. For example, we may retain information to prevent, investigate, or identify possible wrongdoing in connection with our Websites or Services, or to comply with legal obligations. Some information may persist in a limited internal capacity for internal administration, such as in backup files maintained for data integrity and disaster recovery. We strive to store your information no longer than necessary, and will take steps to delete your information where reasonably possible.
You also cannot delete information associated with past purchases because we, and third-party businesses listed on our Websites or Services, may be required to maintain records of purchases for a specified period pursuant to applicable federal, provincial, state, or local law. Also, any public postings or other communications you have made on our Websites or Services, such as in forums or blogs, generally cannot be removed, so please be mindful of the information you include there.
Customer Data
Third-party businesses like Retailers who use our Websites or Services may submit electronic data or information they possess about their own customers to us (“Customer Data”) for various purposes, including hosting and processing. Customer Data may include personal information, including, but not limited to, the name, location, and e-mail address of such customer. Any uses of the Customer Data by Sunset Room is conducted pursuant and subject to the terms of Sunset Room’s Terms of Use and this Privacy Policy, or as required by law.
If your personal information has been submitted to us by a third-party business using our Websites or Services as Customer Data and you wish to exercise your rights to access, revise, or delete such data, please inquire with the relevant third-party business and submit a data request to us pursuant to our Data Requests section below.
Please note that we take your privacy seriously and therefore take steps to safeguard your personal information, including ensuring an adequate level of data protection in accordance with international standards.
If you are not satisfied with how we have stored or processed your personal information, please contact us pursuant to our Contact Information section below.
Data Requests
If you would like to access, revise, or delete any personal information, please submit a written data request by contacting us pursuant to our Contact Information section below.
We will take such steps as we deem necessary to verify your identity before proceeding with your data request. For example, we may ask you for a piece of information held in your records that you might reasonably be expected to know. We cannot disclose personal information pursuant to a data request to anyone other than the individual in question.
Once any queries around the information requested have been resolved, copies of the information will be sent to you electronically wherever possible or, if this is not technically possibly, by mail.
If you submit multiple data requests and these data requests are excessive or manifestly unfounded, we will charge $20.00 to cover the administrative costs involved in dealing with each data request. In extreme circumstances, we reserve the right to refuse your data requests if they are excessive or manifestly unfounded.
We will attempt to respond to proper and confirmed data requests within thirty (30) days, or as otherwise required by applicable law. If you are not satisfied with the way your data request was handled, you may refer your data request to your state (if in the US) or country’s data protection authority. In the European Economic Area (EEA), any such request should be directed to the appropriate Data Protection Authority in the EU Member States and in Iceland, Liechtenstein, and Norway.
Your Right To Cancel Or Modify Marketing Communications
You have the right to cancel or modify the e-mail marketing communications you receive from us. You can exercise this right by following the instructions contained within our promotional e-mails or, in some cases, by logging into your User Account and changing your communication preferences. Please note that this will not affect subsequent or different subscriptions–if your opt-out preferences are limited to certain types of e-mails, the opt-out will be so limited.
While you can manage some of your e-mail preferences, please note that you cannot opt out of receiving certain administrative, transactional, or legal messages from Sunset Room which we may send in the course of legitimate business if you are signed up for a User Account and/or use certain features. However, such announcements can be terminated by asking us to close your User Account.
7. Notice to California Residents
If you are a California resident, California law requires us to provide you with some additional information regarding how we collect, use, and disclose your “personal information” as defined in the California Consumer Privacy Act (“CCPA”).
We describe the categories of information we collect, our business purposes for collecting such information, the sources and uses of such information and the entities with which we disclose such information in the “Information We Collect”, “How We Use Your Information,” and “When We Disclose Your Information” sections of this Privacy Policy. We provide additional information required by the CCPA below.
- Categories of Personal Information we collect, use and disclose
Throughout this Policy, we discuss in detail the types of Information we collect from and about users and discuss how we use and disclose such information. The following are the “categories” of personal information under the CCPA that we collect from California consumers and that we may, as discussed throughout this Policy, use and disclose for our business purposes:
Identifiers (such as name, address, email address); commercial information (such as transaction data); financial data (such as credit card information); device identifiers (such as IP address and unique device identifiers); internet or other network or device activity (such as browsing history or app usage); general geolocation data from IP addresses and precise geolocation information (if you allow us to collect such information from the Rewards Program App); biometric information that may be collected when visiting one of our venues; audio or visual information; physical characteristics, such as if you voluntarily submit a photo or video; characteristics of potentially protected classifications, such as gender; any user-generated content or feedback that you provide; professional or employment related data; and categories of information considered “sensitive” under California law (such as precise geolocation and biometric information).
- How we use these categories of personal information.
We and our service providers may use the categories of personal information we collect from and about you for the following business and commercial purposes (as those terms are defined in applicable law).
- Our or our service providers’ operational purposes;
- Auditing consumer interactions on our site (e.g., measuring ad impressions);
- Detecting, protecting against, and prosecuting security incidents and fraudulent or illegal activity;
- Bug detection and error reporting;
- Customizing content that we or our service providers display on the Services (e.g., contextual ads);
- Providing the Services (e.g., account servicing and maintenance, customer service, advertising and marketing, analytics, and communication about the Services);
- Improving our existing Services and developing new services (e.g., by conducting research to develop new products or features);
- Other uses that advance our commercial or economic interests, such as third-party advertising and communicating with you about relevant offers from third party partners;
- Other uses about which we notify you.
Examples of these types of uses are discussed in our main privacy policy in the “How We Use Your Information” section. We may also use the categories of personal information for compliance with applicable laws and regulations, and we may combine the information we collect (“aggregate”) or remove pieces of information (“de-identify”) to limit or prevent identification of any user or device. We may also disclose this information to third parties for legal, compliance or security purposes, or in connection with a business transfer, as described further in “When We Disclose Your Information” above.
- Sale/Sharing of Personal Information and Limit Use of Sensitive Personal Information
The CCPA sets forth certain obligations for businesses that “sell” personal information or “share” personal information for cross-context behavioral advertising purposes. Under the CCPA, “sale” and “sharing” are defined such that they may include allowing third parties to receive certain information for advertising purposes. We “sell” or “share” the following categories of information to third-party advertising partners and vendors that support our advertising efforts (such as advertising analytics services):
Identifiers (such as name, address, email address); commercial information (such as transaction data); internet or other network or device activity (such as browsing history and usage information).
If you would like to opt out of our use of your information for such purposes that are considered a “sale” or “sharing” for cross-context behavioral advertising purposes under California law, please visit the Privacy Choices link in the footer of our Site. Note, if you use a cookie blocker such as Ghostery, it may block visibility of this link in your website footer. Alternatively, if you have a legally-recognized browser-based opt out preference signal turned on via your device browser, we recognize such preference in accordance with applicable law. Please note that we do not knowingly sell the personal information of minors under 16 years of age.
Please note, in the limited circumstances that we process sensitive personal information as defined in the CCPA, we do not use or disclose it other than for disclosed and permitted business purposes for which there is not a right to limit under the CCPA.
- Additional Privacy Rights
In addition to the rights section before in section D above, California residents may make certain requests about their personal information under the CCPA as set forth in Rights Regarding Your Information above.
California residents can also designate an authorized agent to make access and/or deletion requests on their behalf. In order for an authorized agent to be verified, you must provide the authorized agent with signed, written permission to make such requests or a power of attorney. We may also follow up with you to verify your identity before processing the authorized agent’s request.
We will take reasonable steps to verify your identity before responding to a request for access and/or deletion from you or your designated agent. If we are unable to verify you, we may be unable to respond to your requests.
The CCPA further provides you with the right to not be discriminated against (as provided for in applicable law) for exercising your rights.
Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide the Services to you.
If you are a California resident and would like to exercise any of your legal rights under the CCPA, you can email us at [email protected] with your name and type of request you are making.
- Shine the Light
California Law permits customers who are California residents to request certain information once per year regarding our disclosure of “personal information” (as that term is defined under applicable California law) to third parties for such third parties’ direct marketing purposes. To make such a request, please send an email to [email protected] with your name and the subject line “Shine the Light Opt-Out.”
8. Children Using The Websites Or Services
Our Websites and Services are intended for adults only and require that users be no less than eighteen (18) years of age. Please note that certain of our Websites and Services require you to be at least twenty-one (21) years of age to access and use such Websites and Services. Please check the applicable terms and conditions for such Websites and Services for further information. Individuals under the age of eighteen (18) (or twenty-one (21) for applicable Websites and Services) are prohibited from creating a User Account and profile, accessing our Websites or Services, and/or ordering products on our Websites or Services. If you become aware that an underage user has created a User Account using false, stolen, or otherwise misleading information, please contact us immediately pursuant to our Contact Information section below.
9. Security
We have implemented a number of measures to help protect your personal information. These measures include, but are not limited to, minimizing access to personal information to employees with a need to access it, and encrypting personal information provided through our Websites using SSL/TLS. Please note, however, that while we endeavor to keep our security measures up-to-date, no data security measures can guarantee complete security.
In addition, there are steps you can take to help protect your information, including choosing a robust password for your device and/or User Account that nobody else knows or can easily guess, and keeping your log-in and password private.
Sunset Room is not responsible for the actions or activities of unauthorized third parties who compromise our security measures, and so we cannot be responsible for such unauthorized party’s access, acquisition, or distribution of your personal information. If you believe your personal information has been compromised, we encourage you to notify us immediately pursuant to our Contact Information section below.
Please note that we retain some personal information about you in accordance with our record retention policies, as required by law, or as required for the achievement of the purposes of the processing as mentioned above (e.g., to enforce any agreements or provide a product/service).
It is important for you to protect against unauthorized access to your User Account, password, and computer. Be sure to sign off of your User Account when finished, especially if you are using a shared computer. You can learn more about steps you can take to protect your personal information at: https://www.consumer.ftc.gov/articles/0272-how-keep-your-personal-information-secure.
10. Contact Information
For any questions related to this Privacy Policy or to submit a data request, you may contact us via e-mail at [email protected], by phone at 323 463 0004, or write to:
Sunset Room Hollywood
c/o Sunset Entertainment Group
1439 Ivar Ave
Los Angeles, CA 90028
For other customer service inquiries, please contact us via email at [email protected] or by phone at the phone number above.
This Privacy Policy has an effective date of March 1, 2024.
11. Changes to this Policy
By using this Website you accept our privacy practices, as disclosed in this Privacy Policy. We reserve the right to change, modify, amend or update this Privacy Policy at any time. We will post any new or revised privacy policies on the Website, but we will only use your Personal Information in accordance with the privacy policy that was in effect at the time it was collected, unless you consent to any new terms regarding its use. It is your responsibility to periodically check and review our Privacy Policy for changes.